Local Selling Tips

SELLERS

Simplify Your Experience

From preparing your home, to setting the price, and showing your house when it is on the market, a Realtor will simplify everything. Keep in mind the right agent is often the key to a successful real estate transaction. Our qualified professionals will guide you through the entire process.

Pricing Your Home

Correctly pricing your property is critical. Price your home too low and you'll lose money; price it too high and buyers will shy away. Your Realtor will be able to give you a Competitive Market Analysis for your home, which will help you determine the value of your property, as well as give advice on the condition of the present market.


Promoting Your Property

Effective advertising and marketing are essential when selling your home. From descriptive, colorful ads to internet options, our Realtors are able to attract potential buyers. Promotional campaigns work best when the home is priced right, the home is properly prepared, and the market favors sellers. Competition and financing can also affect the success of a promotional campaign.

Prepare Wisely

The improvements put into your home will impact the buyer's first impression, but never underestimate the power of a positive showing. Your Realtor can advise you on simple and inexpensive ways to prepare your home for a showing.

A Team Effort

The overwhelming majority of home sellers find it advantageous to team up with a Realtor. Rather than attempt to learn about selling a home, most homeowners feel that it is better to entrust the sale of their biggest investment to a professional. There are a number of complexities of modern real estate transactions that should be considered, not to mention the access to the Multiple Listing Service, advertising, marketing and screening which are available to assist the seller. Advice can be given on the condition of the market at the time you are considering selling. Your Realtor will also be able to give you a Competitive Market Analysis for your particular property, which will help you determine the value of your property.

Money Matters

Today’s buyer is well-informed and price sensitive. A property that is priced over the market can often deter buyers who are serious about finding a property. If the property is under-priced, it most likely will sell quickly--to the detriment of your net proceeds. Care and research should be taken when establishing the original listing price.

There are many factors that will affect the selling price. The following should help you determine the price you can expect to receive:

What are the prices (listing and selling) of similar homes in your area?
What is the size, layout and condition of your home?
What is the location of your home? Are you in a desirable area that is in demand?
Does your home have amenities that are currently popular in the marketplace?
What is the estimated appraisal?
What is the experience of your Realtor?
Is it a buyers' market or a sellers' market?